Sports marketing

Analysis of key trends, industry dynamics and future growth 2028 with data from major countries – Bristol City Supporters Trust

GET A SAMPLE REPORTBUY THE FULL REPORT Global Sports Marketing Intelligence Software Market research is an intelligence report with meticulous efforts undertaken to study the correct and valuable information. The data that has been reviewed takes into account both existing top players and upcoming competitors. The business strategies of key players and new industries entering […]

Sports marketing

Sam Bankman-Fried Says FTX’s Huge Sports Marketing Push Is “Clearly” Working

In 2021, crypto exchanges have chosen a new marketing battleground: professional sports. Binance, Coinbase, Crypto.com, and FTX have all signed several sports sponsorship deals, but none of them have been as aggressive as FTX. Within eight months, FTX signed deals with the Miami Heat (for stadium naming rights), Major League Baseball (official crypto exchange, including […]

Sports marketing

CPL and UWI launch sports marketing course | local sports

The Hero Caribbean Premier League (CPL) and the University of the West Indies (UWI) have partnered to launch a sports marketing course that will give students across the Caribbean an accredited qualification while benefiting from the knowledge of key Hero CPL staff. In a statement on Tuesday, the CPL said the course was created by […]

Sports career

How former Springs student-athlete Susan Kolb built a successful athletic career through football

A lifelong interest in sport has taken Susan Kolb from the football grounds in South Somerset County to her current role as Director of Sport at Cowl College in Frederick, Maryland. Along the way, those experiences as an athlete, coach and administrator have helped the 34-year-old Springs native balance hard work and athletic discipline with […]

Sports marketing

Caribbean Premier League Sports Marketing Course

CPL 2022: Caribbean Premier League Sports Marketing Course – The Hero Caribbean Premier League (CPL) and the University of the West Indies (UWI) have partnered to launch a sports marketing course that will give students across the Caribbean an accredited qualification while benefiting from the knowledge of key Hero CPL staff. CPL 2022: Caribbean Premier […]

Sports career

Saudi Arabia launches ‘Sports Career Day’ to connect job seekers to sports sector

Tony Mullins will treat star of the stay Princess Zoe to a new “mini-race” in preparation for the $2.5 million Longines Red Sea Turf Handicap at next month’s Saudi Cup meeting. The hugely popular Irish mare will gallop at Leopardstown after the Dublin Racing Festival set up on the track the first weekend in February. […]

Sports marketing

Hero CPL launches sports marketing course with UWI

The Hero Caribbean Premier League (CPL) and the University of the West Indies (UWI) have partnered to launch a sports marketing course that will give students across the Caribbean an accredited qualification while benefiting from the knowledge of key Hero CPL staff. The course was created by the Faculty of Sports at UWI and the […]

Sports career

The abnormal accident that stopped my sports career

After the pandemic delayed my first season of college soccer, I was excited to play last fall. I prepared for the season by playing summer league games, lifting in the gym and working on my fitness more than ever before. I finally felt like I was back to my football routine with daily practices, team […]

Sports marketing

The Pistons legend on LeBron James takes Michael Jordan-style sports marketing to “another level”: “Building platforms and businesses away from the field..”

LeBron James is 37 and still in the MVP conversation for the 2021-22 season. He constantly receives GOAT cries from his fans and is often compared to NBA legend Michael Jordan. ADVERTISING The article continues below this ad His Airness won six championships during his career with the Chicago Bulls. He was among the highest […]

Sports career

Saudi Arabia to launch ‘Sports Career Day’ initiative on Tuesday

TAMPA, Fla.: Tom Brady left the NFL on his own terms, still at the top of his game.Brady, the most successful quarterback in league history and one of professional sports’ greatest champions, retired after winning seven Super Bowls and setting numerous records during a career without precedent of 22 years.“It’s hard for me to write, […]

Sports marketing

Avik Chatterjee becomes VP of Marketing for Star Sports, Marketing & Advertising News, ET BrandEquity

Avik Chatterjee (Source: Linkedin) Star Sports (The Walt Disney Company) has appointed Avik Chatterjee as vice president and chief marketing officer. He is a consumer marketing professional with 16 years of experience in strategic marketing and brand management roles in the consumer packaged goods, telecommunications, fintech and media industries. Prior to that, Chatterjee worked at […]

Sports marketing

BRAND INNOVATORS ANNOUNCES SPORTS MARKETING BENEFITS PRESENTED BY 72ANDSUNNY AND STAGWELL (STGW) HELD AT PORSCHE EXPERIENCE CENTER LOS ANGELES

LOS ANGELES, January 24, 2022 /PRNewswire/ — Today, Brand Innovators, the largest community of brand marketers, announced its fifth annual sports marketing event presented by 72andSunny and hosted at the Porsche Experience Center in Los Angeles (19800 South Main Street, Carson), Tuesday through Thursday, February 8-10, 2022. 72andSunny is a global creative agency that believes […]

Sports marketing

Analysis of key trends, industry dynamics and future growth 2028 with data from major countries – The Oxford Spokesperson

GET A SAMPLE REPORTBUY THE FULL REPORT Global Sports Marketing Intelligence Software Market research is an intelligence report with meticulous efforts undertaken to study the correct and valuable information. The data that has been reviewed takes into account both existing top players and upcoming competitors. The business strategies of key players and new industries entering […]

Sports marketing

BRAND INNOVATORS ANNOUNCES SPORTS MARKETING UPFRONTS PRESENTED BY 72ANDSUNNY AND HOSTED BY PORSCHE CARS NORTH AMERICA

LOS ANGELES, January 20, 2022 /PRNewswire/ — Today, Brand Innovators, the largest community of brand marketers, announced its fifth annual sports marketing event presented by 72andSunny and hosted at the Porsche Experience Center in Los Angeles (19800 South Main Street, Carson), Tuesday through Thursday, February 8-10, 2022. 72andSunny, part of the Stagwell Network, is a […]

Sports marketing

Three sports marketing trends you need to know about

I started using Twitter in 2009 when I was a reporter for the Seattle Times. Jim Mora was the coach of the Seattle Seahawks and I had a Palm-made smartphone. The Twitter app was so wonky that I posted live updates of Seahawks press conferences via TwitPic, sending a photo of the person speaking with […]

Sports career

Tom Brady’s other athletic career that wasn’t

Tom Brady could be on his way to an eighth Super Bowl, but what if he sticks to the baseball field. Brady, who added a seventh Super Bowl to his resume last year against the Kanas City Chiefs, was a baseball catcher extraordinaire in 1995. His former high school baseball coach ‘thought baseball was his […]

Sports marketing

Georgia tight end Brock Bowers signs with Everett Sports Marketing after historic first season

After helping Georgia to its first national championship since 1980, freshman sensation Brock Bowers landed NIL representation. Everett Sports Marketing announced Thursday that it has signed Bowers. The agency also represents quarterback JT Daniels, Nick Chubb, Sony MichelBy André Swift, and Jake Fromm. Bowers, who had four catches for 36 yards and a touchdown […]

Sports marketing

The Future of Sports Marketing with Learfield’s Jennifer Davis

Jennifer Davis is Director of Marketing and Communications at Learfield, which has been in business for over 50 years. Learfield works with United States Intercollegiate Athletics. as well as site technology systems for many college athletic programs in the United States and across the ecosystem. In this episode, Jennifer and I discuss college sports and […]

Sports marketing

Inside sports marketing giant Learfield’s strategy for NIL deals with college athletes

Jennifer Davis, Marketing Director of Learfield. Nick Nelson/Beth Russel. Student-athletes monetized their names, images and likenesses after a rule change in July. They are now active players in the lucrative world of NCAA sports marketing. Insider spoke with the CMO of sports marketing giant Learfield to learn more about its NIL strategy. For decades, colleges […]

Sports career

Ex-UNC basketball star King Rice talks about the future of his athletic career

Monmouth Head Coach King Rice, a former North Carolina player, applauds his team’s performance during the first half against North Carolina on Wednesday, Dec. 28, 2016 at the Smith Center in Chapel Hill, Carolina North Robert Willette File photo King Rice knew he had messed up. In May 1990, the morning after an alcohol-fueled night […]

Sports marketing

4 industries that can benefit from sports marketing

Sport is popular for many reasons. They entertain those who watch them and help athletes stay in shape. Statistics show that about 60% of Americans are sports fans with at least one favorite game. They are men and women ready to invest financially and emotionally in their favorite teams. Whether you are looking to build […]