Sports marketing

Sleepme® Announces Partnership with Sports Marketing Agency Clear 28; Donated $50,000 in sleep products to the Independence Fund

CHARLOTTE, North Carolina–(BUSINESS WIRE)–Sleepme Inc., the parent company of sleep technology brand ChiliSleep, launched a partnership on Tuesday, May 31 with Mooresville-based sports marketing and management agency Clear 28. The agency is working with two of NASCAR’s brightest young stars in drivers Cole Custer and Noah Gragson as well as some of motorsport’s biggest brands. […]

Sports marketing

Former Allen star Ebony Barbosa leaves her mark in sports marketing – The Morning Call

Ebony Barbosa knows what it takes to compete as a top-notch athlete. She was an outstanding athlete in three sports at Allen High School, then played Division I volleyball at Youngstown State. It’s no wonder she says, “Growing up, sport was everything to me. It was my passion. » While in college, Barbosa also developed […]

Sports marketing

Forbes India – 10 sports marketing trends modern marketers need to watch

The concept of creating shared value between sports teams, local communities and fan communities is stronger than ever. Image: Shutterstock OWhether you’re an athlete or a sports fan, follow an individual team or player, or watch once in a while, sports will bring out your team spirit and give you inspiration and hope in […]

Sports marketing

Storyboard18 X Just Sports | Trends to Watch in Sports Marketing for a Modern Marketer

Whether you’re an athlete or sports fan yourself, follow an individual team or player, or just watch once in a while, sports will bring out your team spirit and inspire you. or hope immeasurably. Sports brands play a very important role in the lives of their fans, which means they need to think about how […]

Sports career

Senior Living: My Sports Career Watered Down

Breadcrumb Links Life After trying a variety of athletic endeavors, this columnist discovered a lifetime of fun in the pool. After experimenting with skating, tennis and skiing, columnist Alice Lukacs finally found a sport she loved: swimming. Photo by Getty Images/iStockphoto Reviews and recommendations are unbiased and products are independently selected. Postmedia may earn an […]

Sports marketing

Forbes India – IPL Branding: Why do startups bet so much on sports marketing?

The sports field helps create a unique connection and following like no other. Image: Kalpak Pathak/Hindustan Times via Getty Images India has two great loves: sports and Bollywood. It is a language that unites the whole country and brings such a diverse nation to life through a unified feeling. The Indian sports industry is […]

Sports marketing

Business news live today: latest economic news, market news, economic and financial news

Search mutual fund quotes, news, net asset values CDS INE467B01029, SDC, 532540 HCL Technician INE860A01027, HCLTECH, 532281 Tata Steel INE081A01012, TATASTEEL, 500470 Addiction INE002A01018, TRUST, 500325 Adani Wilmar INE699H01024, PUNCH, 543458 […]

Sports marketing

Nielsen’s 2022 Global Sports Marketing Report Shows How Fans Are Changing the Game

Nielsen Sports, a global leader in sponsorship analytics and fan intelligence, has released “Fans are Changing the Game,” its 2022 Global Sports Marketing Report. Report reveals new behaviors fans have adopted during the pandemic to connect with the sports and teams they follow, whether through increased social media activity, betting, co-watching, or more . The […]

Sports marketing

Forbes India – IPL: What will sports marketing look like in 2022 and 2023?

The pandemic has changed the way fans consume sports: digital has taken center stage and experiences are more immersive with tools like a metaverse. Image: Shutterstock Jhe Covid-19 pandemic disrupted the sports industry as live events came to a halt for a good two years. This unprecedented event changed the way fans consumed sports […]

Sports marketing

GHALCA Partners with UPSA to Offer an Executive Certificate Course in Sports Marketing and Administration

The Ghana League Clubs Association (GHALCA) announced that it has partnered with Accra University of Professional Studies to offer an Executive Certificate course in Sports Marketing and Administration for Administrators. GHALCA covered 60% of the actual cost, making it accessible to interested parties and expected to attract a large number of people on board. The […]

Sports marketing

Banks zigzag in sports marketing as fintechs and crypto firms zigzag

Sports fans entering stadiums and arenas are being introduced to an increasingly crowded realm of fintech and crypto logos, prompting incumbent banks to rethink their sponsorship strategies. The sports marketing market offers businesses a way to get their brands in front of a large and engaged audience. Financial services firms spent more than $770 million […]

Sports marketing

Storyboard18 × Just Sports | What will sports marketing look like in 2022 and 2023?

The COVID-19 pandemic has disrupted the sports industry as live events have come to a halt for a good two years. This unprecedented event changed the way fans consumed sports content, pushing sports marketing companies to devise ways to make sports more engaging and personal in the virtual world. Storyboard18 sports marketing experts and media […]

Sports marketing

FX broker OANDA makes first foray into sports marketing: New York Red Bulls

“We look forward to celebrating their success on the pitch and introducing OANDA’s world-class brand and platform to new audiences.” OANDA has become the Official Jersey Sleeve Patch Partner of the New York Red Bulls after signing a multi-year partnership. The deal marks the Forex broker’s first foray into sports marketing for the award-winning global […]

Sports marketing

Sports Marketing Surveys welcomes Robert Cobain as the company’s new head of audits in Europe – Community

Sports Marketing Surveys (SMS) has announced that Robert Cobain will be the company’s new head of audits in Europe. Cobain’s arrival further strengthens SMS’s retail audit offering, with the company planning to launch outdoor and running retail audits in Q3 2022, and also explore opportunities for further bicycle retail audits in Europe. SMS leverages the […]