Sports marketing

How live social content is changing the future of sports marketing

Live sports have always connected fans around a passionate shared experience. And yet the way we engage with our favorite players, share our passion for the game and interact with the sport has changed dramatically over the past 25 years. When I was growing up in the early 90s, most of the sporting experience centered […]

Sports marketing

Arizona Learfield Sports Marketing – University of Arizona Athletics

JOE MOELLER | General manager [email protected] | 520-626-5538 Joe became CEO of the University of Arizona in 2012. After spending his entire career in fundraising, public relations, marketing, media and sponsorships, Moeller came to Tucson from San Diego. While in California, he served as Senior Associate Athletic Director for External Relations at San Diego State […]