Sports marketing

Adweek Brings Together Top Sports Marketing Executives to Coach Next Generation Leaders

Brandweek Sports Marketing Mentor 100 The initiative stems from Adweek’s continued commitment to supporting the growth of tomorrow’s marketing leaders, especially those from communities often under-represented in leadership roles. NEW YORK (PRWEB) November 16, 2021 Adweek today announced the return of the “Mentor 100” initiative from the Brandweek Sports Marketing Summit. Launched in 2020, the […]

Sports marketing

Invisalign Expands Sports Marketing Strategy Across NBA, NFL, NHL, and MLS

Invisalign Invisalign has become the “Official Smile” partner of five professional sports franchises across the NBA, NFL, NHL and MLS. Instead of going deep by partnering with a league and activating all of their teams, Invisalign chose to go deeper and hit some of the top performing teams in every sport. These teams include the […]